4,000 advertisers and 11,000 brands: Marina Razumova’s speech at SPIEF-2024

Marina Razumova, Deputy CEO of RTV RPM, was a speaker at the session “Media: Helping Russian Enterprises Build Strong Brands.” According to Marina, TNT provides a huge potential for partners to fulfill any objectives of promotional and marketing campaigns. The session was on the agenda of the St. Petersburg International Economic Forum (SPIEF). The session was moderated by Ekaterina Veselkova, CEO of GPM Ads (Gazprom-Media Holding’s sales house).

“We concentrate our efforts on the most commercially attractive target audience of 14–44 year-olds and have achieved a leading position among all our competitors in the highly competitive arena of media market professionals. Over the years, we have maintained continuous engagement with our client and partner communities. In all this time, 4,000 advertisers and 11,000 brands have come to TNT. In just the first twenty-five years of its existence, the channel has generated 120 million seconds of advertising time,” said Marina Razumova.

She noted that the top 10 most popular projects of the Gazprom-Media Entertainment TV Subholding, such as “New Stars in Africa,” “Candy,” “Surviving in Dubai,” “Titans,” and others, have demonstrated distinctively high shares and the best results for advertisers.

Gazprom-Media Holding is the general media partner of SPIEF.

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