Gazprom-Media Sales House, 2x2 TV channel and Kaspersky Lab launch a new Cybercringe project
Case Studies
A case study by TNT and Prosto: How to highlight a brand’s value proposition in a survival reality show
How to achieve a 35% conversion rate on TV using a shoppable format: A case study by Friday and Xiaomi
An Arctic soundtrack for meditation has been released. It was created using the sounds made by walruses, whales, and fur seals
A case study by Friday and Stoloto: How to improve sales and brand trust with Shoppable TV
A case study by Hyundai and Radio Energy: How to spend a weekend with a brand
A case study by NTV: How to integrate social initiatives into channel programming
Radio on hand: A collaboration between Detskoe Radio and ELARI as a way to expand communication channels
A case study by Detskoe Radio and SberKids: A cross-media campaign in the digital audio format
How regional marketing helped TV-3 achieve a record viewership share
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