Gazprom-Media Sales House is the winner of the First Regional Advertising Festival

Our product, Streaming Ads, took the second place in the digital nomination “Best Use of Innovative Creative Technologies.” The awarding ceremony took place on September 14, during the NAF Regions Forum.

The contest jury evaluated the most advanced digital tools relevant for the regional advertising market.

Streaming Ads enables the placement of video ads in Gazprom-Media Holding’s TV channel streams in the digital environment on any device: Desktop, Mobile, or Smart TV. Our product guarantees 100% brand safety as required by advertisers, provides targeting, measurement, verification, frequency management, and brand lift evaluation capabilities. It also offers a lower entry threshold to TV.

Relevant placement formats are:

Pre-roll. Effective when switching from channel to channel.

Mid-roll. Replaces the regional advertising block.

You can read more about Streaming Ads in the following article.

We are pleased that our technology has been recognized in both the federal and regional markets and congratulate our entire team on this victory!