Gazprom-Media Sales House and programmatic platform Getintent launch the GPM AdTech Challenge hackathon

The event is aimed at creating leading solutions in the field of media and online advertising. The final pitches with project presentations will be held in person in Moscow.

Specialists with diverse technical backgrounds are invited to participate: front-end and back-end developers, data scientists, ML engineers, analysts, and designers. Registration is open to teams of 2–5 people.

Under the guidance of experienced mentors, participants will be tasked with solving the following challenges:

1 Develop a service for automated transcription, translation, and dubbing of entertainment video content into 10 popular languages.

2 Design a machine learning model capable of predicting post-click conversions in online advertising.

3 Create an “upgrader” for digital banners.

The prize fund of 1 million rubles will be distributed among the four teams that present the best solutions. There will be one prize for each task, with winners receiving 300 thousand rubles each. The winners of a special nomination with a prize fund of 100 thousand rubles will also be selected.

The competition will be held in two stages: remote (March 16–17) and in-person (March 30). The first qualifying stage will be an online pitch with an evaluation of the proposed ideas. Participants will then have the opportunity to meet with industry experts and finalize the prototypes of their projects. The authors of the best ideas will meet in Moscow for in-person presentations.

The registration is open until March 13!

Getintent and Gazprom-Media Sales House are part of Gazprom-Media Holding.

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